Classy and feminine.
The idea was to create a visual identity breathing playfulness with a colored esthetic while maintaining a premium look. This can be observed in the color palette as well as in the logotype ‘Mika’ – based on a customized Modern No. 20 typeface.
Pastel colors.
The business activity, usage of brushes in the beauty shop is visually represented in the identity via the watercolor brush strokes and daubs present on the different materials – business cards, traineeship certificate, vouchers etc.
These organic elements recur throughout print materials to reinforce the proposed brand identity.
Selected Works
DELICELIBranding
AvantCreditProject type
BooxBoxProject type
Paws on HeartProject type
Print, Labels & StationeryProject type
sielu rohoBranding
Pai din StufProject type
Logos & LetteringProject type
WORKLABProject type
CadolexBranding
gaiaBranding
Video și animațieVideo
ARBO biosistemBranding
Atelier de CuloriBranding
Mika Lash StudioBranding
strong&fitFactoryBranding
Abtshof HotelBranding
evofitBranding
KinderweltBranding
what the hatBranding